How Bumble Has Been A Roaring Success Under Whitney Wolfe Herd’s Leadership

Whitney Wolfe Herd is an American entrepreneur in the technology industry. She founded Bumble which is a dating app with a unique twist. Only women can initiate contact when using Bumble which saves them from receiving unwanted attention. As the chief executive officer of the company, Whitney has led the company to a valuation of over $1 billion. She launched this company in 2014 and it is based in the capital of Texas, Austin.

Building upon the success of the dating app Bumble, Whitney Wolfe Herd spearheaded another app called Bumble Bizz. This app makes it easier to establish a professional network. Users of the app can add their resumes, photos, skills, and provide examples of things they have worked on. Unlike Linkedin, it is not for job searching or recruiting but rather it is a way for professionals to network and find mentoring opportunities.

In November 2017, Forbes released their annual 30 Under 30. This listing celebrates people who have achieved great success in their industry while being under the age of 30. Whitney Wolfe Herd was not just among the 30 people honored this year but was the one chosen to grace the magazine cover. The article talks about how the Bumble app now has more than 22 million registered users which makes it already the 2nd biggest dating app after just three years of existence. The article also mentions how her company started monetizing the app in August 2016 and it generated about $100 million in sales in 2016 up through November. This number is expected to be twice that in 2018.

In her personal life, Whitney Wolfe Herd recently got married in Southern Italy. Her husband is Michael Herd who works in the oil and natural gas industry and owns a number of restaurants. They met in the 2013 holiday season when both came across each other in Aspen, Colorado while vacationing. After skiing down a mountain she met him and during their conversation he admitted he didn’t know how to ski. She took him up on the offer to teach him how and before long they were dating.

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