Mobile World Live got a really good explanation from the president of FreedomPop about how they plan to keep their business operating. Most businesses would expect to have a lot of paying customers if they are going to keep the lights on, but FreedomPop is going to keep the lights on using a system that is going to go against everything that the cell phone industry knows.
The cell phone industry charges high prices in most cases to give people cell service, but FreedomPop charges nothing or next to nothing to give people what they want. The people who come to FreedomPop are spending no money at all on a free phone, or they are spending a small amount every month on a phone that has a simple plan. The simple plans save money, and the free plans give people phones when they cannot afford them.
People have accused FreedomPop of being crazy, and it looks like they are taking that to heart because they are going to keep doing what they have done. They do not want to be like the other companies in the industry, and they are going to bet on the fact that people appreciate that. They are going to keep their free plans, and they are going to make sure that they are expanding at their own rate. They want to send their networks to as many parts of the world as possible, and they are going to keep raising funds for that.
They are also going to enact a new kind of business plan that is going to focus on digital ads and other kinds of revenue that are not just about selling plans. They do have paying customers, but they also have people with them who do not pay at all. They can sell ads to make up for this, and they will have so many customers that they can afford to keep doing this for as long as they want.
Here’s a review of FreedomPop